SPAM the 2007 degree show of the University of Westminster's MA in Photographic Studies



amy creighton

t: +44 7950 939 978

Because You're Worth It explores the present-day Western obsession with commoditised perfection through photographs that illustrate the desire to attain idealised beauty. The images address where these ideals of beauty are born, the extremes undertaken to achieve perfection, and consequently the effects upon the self. They subversively manipulate the visual language of fashion and advertising photography to critique the standards of beauty that they promote. Removed from their expected context, the poses further comment upon the construction of beauty and femininity.

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